The term “our online services” refers to www.brightaugustmarch.dk and our pages on third party social media platforms such as Instagram, Facebook and Google+. If you use any of our services, we will refer to you using the terms “user”, “visitor”, “you”, “your”, “yours” in this policy.
If you are under 16, you must inform a parent or guardian about our privacy policy to obtain their agreement to the privacy policy before registering, subscribing or placing an order with us.
What personal information do we collect from you and how?
We collect personal information about you when you register or subscribe for one of our services, place an order, buy a gift voucher, use our online services, interact with us in any other way, such as via social media or click on an advert.
By registering, subscribing or using our services, you consent to the use of your personal data in line with this policy.
The information we collect and hold about you may include your name, email address, phone and mobile phone numbers, home address, shipping and payment card billing address, payment card details, IP address, search criteria, shopping history, shopping preferences, sizings, the type of browser you use, the times when you access the site and for how long, your referring URL, photographs and other content you share with us when you use our services, date of birth, password details, and any other information you may give us.
What about cookies? What are cookies?
We collect information about your use of our online services using cookies. Cookies are very small files that are sent by us to your computer or other device, which we can access when you visit our site in future. Cookies help us remember who you are and other information about your visits. They can help display the information on a website in a way that matches your interests. Most major websites use cookies.
How this information may be used?
Whenever you give us your personal information we will use it in accordance with applicable privacy laws and for the purposes set out in this policy, on the data entry forms you complete, in any relevant terms and conditions and on pages or emails which link to the data entry forms.
When you use our services:
If you use any of our services, we will record your personal details. Your information will be used in the first place to provide the products, services or information you have asked for and to provide you with a personalized shopping experience. We keep the information you provide and may use it for several purposes, including: (i) accounting, billing, reporting and audit; (ii) credit checking or screening; (iii) authentication and identity checks; (iv) credit, debit or other payment card verification and screening; (v) debt collection; (vi) safety, security, administrative and legal purposes; (vii) data matching and dedupe, statistical and market analysis, and marketing information; (viii) advertising and marketing for third parties; (ix) developing, testing and maintaining systems; (x) studies, research and development; (xi) customer surveys; (xii) customer care and to help us in any future dealings with you, for example by identifying your requirements and preferences; (xiii) where required by law or in connection with legal proceeding or disputes; and (iv) any other uses set out in the terms and conditions for use of our services.
Saved payment card details will only be shared with our payment partner and not with any other third parties and will only be used to process your order, using our payment partner’s systems.
We may also use your personal information to send you marketing updates, as detailed in the next section.
Tracking how our online services are used:
We collect, and use third parties to collect and share with us, information from lots of visitors to our online services and analyse it to build up a picture of how people use our websites. This helps us improve the services we offer. We may also give anonymous statistics about visitors to other, reputable organisations, but the information we provide will not include details that would allow these organisations to identify you. For more information on our use of cookies, please read our cookie policy.
Customization of our online services and advert targeting:
We may use the information you give us about yourself and the information we collect via cookies when you use our online services to build up a picture of your interests. We may then use this information to try to make sure that when we send you marketing communications and when you visit our websites, you don’t miss offers and information that might interest you. This information may also be used by our third party advertising agencies and networks, to advertise our own or third party products and services to you when you visit third party websites and online services. This is called advert targeting or interest-based advertising. For more information on how to reject targeted advertising or interest-based advertising cookies please read our cookie policy.
Social networks:
If you follow us or interact with us on any of our pages on third party social media platforms, such as Instagram, Facebook and Google+, information you provide will be subject to the third party’s privacy policy, as well as this privacy policy.
Direct marketing:
For information on how we may market to you, please read the section called “marketing opt-in and opt-out provisions”.
Marketing opt-in and opt-out provision
We offer you the chance to receive news which, depending on your preferences, we will discuss with you by phone or send to you via email, SMS and/or direct mail. These include alerts for new products, features, enhancements, events of interest, and one-off marketing promotions. You can opt-out of receiving these updates, if you wish.
You have the right to ask us not to use your personal information for marketing. At all times, we will offer you the opportunity to unsubscribe from any service or update to which you have subscribed, if you change your mind. Whenever you receive direct marketing from us, we will tell you how to unsubscribe.
How you can access your personal information and keep it up to data
You have the right to see information we hold about you, with some exceptions which are described in the privacy laws. If you would like a copy of your personal information, please contact [email protected]
Safeguarding your personal information
We will take reasonable care to maintain appropriate safeguards to ensure the security, integrity and privacy of the information you have provided to us. We have put in place technology and security policies which are designed to protect the personal information we hold about you. We also follow the security procedures that applicable privacy laws require. These cover storing, using and releasing any information you have provided and, as well as measures designed to prevent unauthorised access or use. When you place an order or access your account information, we use a Secure Socket Layer (SSL) encryption which encrypts your information before it is sent to us to protect it from unauthorised use.
How we can make changes to this policy
We may update this privacy policy from time to time so you may want to check it each time you give us personal information or use our websites.
Where and how to ask questions or contact us about this policy
If you require further information about our privacy policy, please contact us at [email protected]
